Midland, Texas
The office side of the Permian. If your company is headquartered in Midland, your problem usually isn't the work — it's the two weeks between the work getting done and the invoice going out.
The market
What running a business here actually looks like
Midland is where the operators sit. That means service companies based here spend a disproportionate amount of time on somebody else's paperwork requirements — vendor packets, insurance certificates, safety documentation, invoice formats that have to match a specific operator's AP system or they bounce.
The pattern we see over and over: a company that runs excellent field work and bills like it's 2005. Tickets come off the patch on paper or as a photo in a group text. Somebody keys them into QuickBooks days later, from handwriting, guessing at line items. Two weeks of revenue sits in a truck console.
The fix isn't new software for its own sake. It's a defined path from the field to the invoice that doesn't route through anyone's memory — and that survives the crew turnover this basin is known for.
Most of this work happens remotely once we're set up. The first assessment is on-site — we need to see how the job actually runs, not how it's described in a meeting.
What we hear
The problems that come up most
- ✓Field tickets arrive days late, on paper or as photos in a group text
- ✓Invoices bounce because they don't match the operator's required format
- ✓Vendor compliance packets (ISN, Avetta, insurance certs) get rebuilt from scratch every renewal
- ✓Every process lives in one person's head, and that person just gave notice
Where we start
Services that fit this market
Who we work with
Industries we serve here
Oil & Gas Services
Twelve years running DC23 Hot Shots in the Permian Basin means OSO knows this world from the driver's seat — the MSAs, t…
Trucking & Hauling
Compliance is the cost of entry and documentation is survival. OSO builds DOT-ready file systems, maintenance tracking, …
Nearby
Other markets we cover
One honest conversation. Zero obligation.
Thirty minutes on the calendar. You talk, we listen, and you leave knowing exactly where your operation stands — whether or not we ever work together.