Big Lake, Texas
Small town, long drives, and a back office that is usually the owner at the kitchen table on Sunday night. The systems that work here look nothing like the ones sold to companies ten times the size.
The market
What running a business here actually looks like
Reagan County businesses run lean by necessity. A five-truck operation here is a significant company. The owner is often still in the field daily, which means the administrative work happens after hours, and anything that adds steps to the day simply won't get used.
Cell coverage is genuinely spotty once you're out of town. Any system that assumes a live connection at the wellhead fails here. Tickets have to be capturable offline and sync when the truck comes back into signal — otherwise crews go back to paper within a week and the software becomes another subscription nobody uses.
The realistic goal here isn't a full platform. It's cutting the Sunday-night session from three hours to twenty minutes, and making sure nothing that got worked goes unbilled.
Most of this work happens remotely once we're set up. The first assessment is on-site — we need to see how the job actually runs, not how it's described in a meeting.
What we hear
The problems that come up most
- ✓No signal in the field, so everything falls back to paper tickets
- ✓The owner is the entire back office, doing it after a full day of fieldwork
- ✓Work gets done and never invoiced because nobody tracked it
- ✓The nearest bookkeeper or IT help is an hour's drive away
Who we work with
Industries we serve here
Oil & Gas Services
Twelve years running DC23 Hot Shots in the Permian Basin means OSO knows this world from the driver's seat — the MSAs, t…
General Contracting
You build for others all day while your own back office runs on memory and group texts. OSO builds the systems behind th…
Nearby
Other markets we cover
One honest conversation. Zero obligation.
Thirty minutes on the calendar. You talk, we listen, and you leave knowing exactly where your operation stands — whether or not we ever work together.